Archive for June, 2013

Bodice AW13

June 30, 2013

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw 13

bodice aw 13

bodice aw 13

bodice aw13

bodice aw 13

bodice aw 13

Ruchika Sachdeva’s WIFW debut/Bodice AW 13…exploring its own evolution. reinventing the traditional with khadi, block prints, hand woven cloth. hinting at a highly digital age through hand-embroidery. playing with contradictions. at peace with itself.

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Tetseo sisters | péro ss13

June 20, 2013

pero ss 13 delhi

pero ss 13 delhi

pero ss 13 delhi

pero ss 13

Kuku, Lulu, & Mercy in péro ss13.

Photographed before péro aw13 show at Pragati Maidan, New Delhi in March 2013. 

péro ss 13 | backstage

June 19, 2013

pero backstage fashion week

pero 2012 wills fashion week

pero backstage 2012 fashion week

pero backstage 2012 fashion week

pero backstage 2012 fashion week

pero backstage 2012 fashion week

pero backstage 2012 fashion week

pero 2012 wills fashion week

pero 2012 wills fashion week

Backstage photos from péro spring summer 2013. First two images are screenshots from the video I filmed backstage. STILL working on putting it all together.

Backstage+Runway+Street | Paromita Banerjee

June 11, 2013

paromita banerjee backstage

paromita banerjee backstage

paromita banerjee lfw

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

You mentioned you are always trying to bring normalcy in fashion through your clothes which you don’t see a lot. Why do you think you need this normalcy? This struck me in NID. We are always in this struggle to go back to the past, go back to the roots, go back to being “normal” and ordinary and rooted. We live in these plush houses and we end up going to resorts to walk barefoot. What I am trying to stress upon each and every season is just because one is making clothes that cost a hell lot of money they don’t have to be made of chiffon and look expensive. As a brand we get queries from stores and personal clients abroad, appreciating our brand and what we do; but frankly we have not always been able to “click” with the audience here in India. Sometimes I do have a dilemma as to whether I wish to be niche or whether I wish to be niche-but-still-reach-out to a wider group. We retail at select 12 boutiques across the country, but at times I have been asked to make slightly more “ornate and rich looking” clothes by our buyers just because sometimes our clothes end up looking “normal” and not “value-for-money.” But hey, if I were to tell you the Dhakai Jamdani handloom cotton fabrics that we used in one of our past collections cost us Rs 875/metre just because each motif was hand-woven painstakingly, would you believe me? (while silk costs Rs 350/metre)

Fashion doesn’t have to be glamorous all the time. I can’t seem to understand what it is with fashion that is always about the “glam” and the short and the tight! Why do fashion magazines need to have girls in pouty lips posing for you. Why can’t we shoot in villages and document the beautiful landscapes or their karigari, something like what Steve McCurry did in that Desert Storm image with the women huddled up in a group. It blows my mind. (Taking a drift…it is bizarre that it is always the westerners that capture the real essence of things, in this case, India, and portray it so very beautifully.)

What are you looking forward to?
Showing at Wills. I feel LFW is losing its essence. It’s too glamorous for me. And I really wish there were more critics. I don’t want to know who show stopped for who or who showed up at which after-party in what clothes & media running behind actors. It’s good if it works for others but I don’t like it. I hope Wills doesn’t have all that. I don’t want to know who is sitting in my front row as long as there are the right kind of people.

Who are the right kind of people? 
Somebody who understands what is going on with the clothes. Someone who can appreciate your work and give constructive criticism and is not just there to talk about front row, runway celebrities, and after parties.

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

paromita banerjee indian fashion designer

Best thing about what you do.
It is a high to create things out of scratch. And at the end of each collection, once I see the girls walking down the ramp (no matter how modest I am usually), I feel this great sense of achievement. That, hey-you-know-what the clothes you just saw on the ramp, whether you liked them or not, were made from scratch by our weavers and our karigars and our printers and dyers; and yes, I am the designer behind it.

Excerpts from an old talk I had with Paromita Banerjee at LFW about a year ago. Runway photos from her old shows at LFW and recent AW 13 show at WIFW. Outdoor: Carol Humtsoe in Paromita Banerjee AW 13, photographed during WIFW at Pragati Maidan in Delhi.

Expressionist N by Javed Khan

June 5, 2013

expressionist javed khan

expressionist javed khan

expressionist javed khan

expressionist javed khan fashion week

expressionist javed khan fashion week

expressionist javed khan fashion week
Expressionist N SS 13 by Javed Khan. 

You were not too happy with the styling of your clothes on the runway this time. Yes. I didn’t like the layering so much because each individual piece was very strong, there was a lot happening with each piece..once it got layered, it lost its appeal, and looked a little too much.

What does your work involve at Madura?
I work as a design manager for Louis Phillipe. I have a team of designers and merchandisers working under me. I supervise a bit. My work involves international & domestic market surveys, market research, looking at what sold well and what did not sell well…then taking everything into account and preparing/designing for each season.

Javed made this collection in about 15 days while doing a serious full time job. It was his 2nd time at LFW. Check his debut collection here(first 6 images)his favourite piece from this collection, and some great stuff on his tumblr(minus the runway photos from his recent show).

Images: Expressionist N stall at LFW. Expressionist SS 13 runway, LFW. Pranav Misra in Expressionist N SS 13 shirt & Huemn pants.

क श by Karishma Shahani

June 2, 2013

karishma shahani lakme fashion week

karishma shahani lakme fashion week

street style mumbai india

street style mumbai india

All clothes by क श(ka sha)|Karishma Shahani. Look them up here.

Women: Arshia Ahuja. Tanvi Singla. Ria KamatPhotographed in Bombay during Lakme Fashion Week August ’12 and March ’13.


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